Sprite Triple Slam Activation Electrifies University of Ibadan
…as Patoranking Delivers Another Sterling Performance
Excitement was heightened at the University of Ibadan (U.I.) in Oyo State recently, when the Sprite Triple Slam experiential activation took over the campus with amazing displays of freestyle Basketball,Musicand Dance skills by the students, and a brilliantmusical performance by award-winning,Reggae-Dancehall singer and songwriter, Patoranking.
The International Conference Center at the University of Ibadan, venue for the event, U.I.wasfilledwith students who not only experiencedthe energy of Sprite Triple Slam but got refreshed with Sprite, Nigeria’s leading, delicious lemon-lime flavoured drink.
Commenting on the Sprite Triple Slam activation, the Senior Brand Manager, Flavours, Coca-Cola Nigeria Limited, ToyinNnodi, described the platform as a youth-oriented one which is aimed at enablingyouths creatively express fresh, free-spirited, originality inherent in them.
Nnodi said that, “We are aware that Ibadan has a lot of amazing talent. The amazing acts we saw during the five-day town storms and the main activation which held on Saturday underscores the uniqueness of the city. The Sprite Triple Slam activation is an avenue for Sprite consumers to express themselves in Basketball, Music and Dance.”
She added that the activation would be held in four other Nigerianuniversity campuses. Enugu State University of Science & Technology, Imo State University, Rivers State University of Science and Technology and University of Lagos will play host to the Sprite Triple Slam train over the coming weeks.
Students of these universities have a lot to look forward to, as evidencedin the last 3 activations which held in University of Benin, University of Calabar and University of Ibadan. From the basketball stunts to the freestyle rap performance and the amazing dance moves, the STS activation is set to thrill attendees at the event. The performance by Patoranking, award-winning, Reggae-Dancehall artiste took the event to its crescendo with the crowd singing and dancing to his popular tracks such as “My woman,” “Murda” and “Girlie O.”tbrought the house down with such popular tracks as
Speaking on his passion for the Sprite Triple Slam activation, Patoranking said that “Sprite is a youthful brand, geared towards helping Nigerian youths express themselves freely in and assistingthe youths to freely express themselves.’’
NgomUkpabi-Eko, who emerged as one of the top winners and is also a member of the Oyo State Basketball Team said, “[A]lthough this is my first experience at Sprite Triple Slam, I love the support Sprite is giving to improve Basketball in Nigeria and I know it can only get better.’’
The Sprite Triple Slam activation kicked off in September and has toured major campuses in Nigeria includingUniversity of Benin and University of Calabar.
Enugu State University, Enugu will be hosting the next Sprite Triple Slam activation on Friday, October 9, 2015.